JOO takes inspiration from the Swedish native people ”the samis” with classic ”pewter thread jewellery” as well as modern influences and intricate jewellery techniques. Johanna finds her creative expression in dynamic modern pieces.
JOO jewellery is an exciting mix of contrasting materials and this is something Johanna looks to nature for. Her surrounds and the climate is an abundant inspiration. The mountains and the sea, winter fire and frozen ice. From Northern, magical winter Lapland, to the summer island of Gotland and back to the pulsing city life in Stockholm. JOO refers to her jewellery as ”cross-over ” as pieces are a blend of different material and techniques.
Hej på Er! Härligt med helg! Jag har fortsatt med wraparmband dessa dagar och vill ni redan nu se smakprov på det, följ mig på Instagram(joojewellery888). Där lägger jag ut alla projekt, smycken och ideér som kommer upp. Men nu inför helgen, måste vi ju ha lite godis! Eller hur? Kolla in ringarna, en riktigt bra blanding av alla sorter. Ha en superskön fredag! Kram från Joo
joojewellery shop